At Traiteur Wille, we not only know all the great spots here in Hamburg and throughout northern Germany – we also have a keen sense for culinary ideas that are sure to appeal to your target audience. Not only because we have been in business for over 30 years, but above all because we have a penchant for contemporary culinary art. As caterers, we support small and large events, work for start-ups as well as big names, and create culinary concepts for brand appearances or get-togethers. And as different as each event is, one task is always the same for us: at Traiteur Wille, we value individuality, tailored to the people who have something to celebrate together. For us, customer experience means catering couture. Tailor-made fine cuisine for successful celebrations. We take the same approach with our roadshow catering. Cuisine that fits the brand and the people who are enthusiastic about it. Whether it’s a field show, POS promotion, guerrilla marketing, trade fair or festival presence – we make sure that the culinary presentation is just right.
Since 1989, we at Traiteur Wille have been working for individuals and companies, supporting them with celebrations in Hamburg and throughout Germany. It all began at our premises in Winterhude. Today, we have a growing network of fantastic partners with whom we have organised many events and offer exciting event locations. You can also hire our own bistro for your celebration.
First and foremost, culinary creations tailored to your event. We accompany you to all locations and offer a complete service for small and large events. Whether you want exciting cuisine for your guests in the open air, for example with a food truck, open kitchen and/or bar, or culinary in-house experience stations – we are happy to be there. In addition, with our partners from various industries and trades, we can cover numerous tasks that you may require. This makes us very flexible. We work in a modular and individual manner, creating a transparent offer for you that takes into account everything that is actually necessary.
Preferably in person and together with you, of course. On site or in a virtual simulation, processes and ideas become more visible and comprehensible. However, we are also happy to discuss all the details and timelines for your planned roadshow by telephone, video call or chat. We will also let you know if something is not possible at the desired location or in the desired form and will look for an alternative solution. You will receive a realistic overall concept so that your event runs as planned from start to finish.
We can cater indoors or outdoors, plan according to the space available and adapt all processes accordingly. Whether the event is in a large square, in front of a large hall, in the city centre or on the beach – Roadshow Catering can go anywhere we can get to. You can book Traiteur Wille for just about any location – in and around Hamburg as well as throughout Germany.
We are quite spontaneous and flexible, but we want to offer you the best service possible. Usually, Traiteur Wille accepts bookings up to 48 hours before the start of the event – however, due to seasonal schedules and the potential effort involved in your planned event, we recommend booking roadshow catering well in advance to ensure that the schedule fits perfectly.
Of course. Traiteur Wille offers fine cuisine for lovers of traditional dishes, regional and international gourmets, fish or meat lovers, and also for those who prefer vegetarian or vegan dishes. We are open to all culinary preferences and want people to enjoy our fine food and have a good time together during your roadshow. We are also happy to accommodate special requests, such as gluten or lactose intolerances.
At Traiteur Wille, we cater for elegant celebrations, fantastic private parties, exclusive business events and exciting roadshows. Regardless of the size of the event, we rely on the highest quality products when creating our culinary ideas. This is an approach that has a long tradition at our company. We know our suppliers and the producers of our fresh products and enjoy working with them. Because we share their belief that quality is not only something you can taste and see, but also something you should support through your work. Sustainable business practices and fine dining go hand in hand. This is also something we are happy to share with our customers and their guests. Catering couture à la Traiteur Wille.
Roadshow catering requires not only good timing, but also a feel for the occasion and the people involved. We have lots of ideas for this. From culinary classics to rock ‘n’ roll to avant-garde, everything is possible. We offer burgers with our famous salmon, currywurst with surprising dressings, and fine finger food. For example, saffron crêpes with Parma ham and rocket cream, or a vegetarian version with wholemeal hazelnut crêpes and a Mediterranean mushroom filling. Rustic dishes straight from the grill or sophisticated vegan options such as our truffled celery tart.
We accompany your mobile marketing from appetisers to desserts, provide quick espressos in between and long drinks with or without alcohol for good conversation. Culinary diversity and numerous taste experiences that will delight your customers. Naturally without artificial flavours. This is also part of Traiteur Wille’s self-image. We look forward to showing you how our roadshow catering can perfectly bring your brand to your customers. However, we recommend that you contact us early on for your roadshow catering, as we may already be on the road elsewhere.
A lot can happen in over three decades. And many changes too. We at Traiteur Wille know this all too well. But that hasn’t hurt our business. On the contrary. A wealth of experience also creates a wealth of USPs. And that applies to your roadshow too. Not only do we deliver contemporary culinary creations, tailor-made ideas, and personalized service—we also have a soft spot for sustainable values and good traditions. For example, our long-standing collaboration with the people who supply us with their fresh regional products. And that was back when the concept of regionality was not yet so marketable. Speaking of region and tradition: Roadshow catering is often associated with food trucks and burgers. This versatile snack is said to have originated here in Hamburg. Back then, however, it was called Rundstück warm. We also offer this, by the way.
In addition to exciting burgers, Traiteur Wille offers a wide range of culinary delights. We offer numerous specialties to suit your roadshow, are experts in BBQ and fusion cuisine, and create delicious finger food, varied buffets, and exciting themed menus. Regional and international, rustic and elegant, vegan and vegetarian. Catering couture for your brand.
Food truck, street kitchen, experience lab, beach bar, or in-house service—Traiteur Wille creates individual ideas that take people on a culinary journey together. On request, we are happy to bring in additional service, excellent skills, and a wealth of ideas from our network. Great partners who support us with their expertise in lighting, sound, and technology, have a keen nose for first-class wines and spirits, or offer exclusive locations in Hamburg and the surrounding area. Depending on your needs, Traiteur Wille can provide you with more than just catering for your roadshow. They are part of Traiteur Wille and expand the possibilities for your roadshow. And not only in Hamburg and northern Germany, but throughout Germany.
At Traiteur Wille, we are open to new ideas. This naturally includes many new routes. We know Hamburg and its diverse surroundings quite well, traveling daily between the Alster, Elbe, city center, and harbor—and occasionally discovering new places in our own city. This is quite beneficial, as it improves our personal urban navigation system each time. Otherwise, we are extremely confident on the roads and know the timing of traffic jams, ideal shortcuts, and routes. So if you are planning several events for your roadshow at the same time, in precise slots on one day or consecutively throughout the week, we will work with you to complete perfect Hamburg sprints. And we will also be happy to accompany you on longer journeys, right up to the big Germany marathon for your brand.